Thursday, June 5, 2008

Cash 4 Gold

Attend a Gold Party Get Less Cash for Gold Than Imagined
 
In the last article I exposed how gold buyers capitalize on your emotions and on your desperation. We discussed how these cash for gold operators offer you about half and sometimes even less than the true value of what your gold jewelry is worth.
 
Sales are based on emotions and then we rationalize that emotion to justify the purchase. It is the same with these cash for gold merchants who help you justify your reasons to allow someone to take advantage you they way they do.
 
You may need to raise some cash to pay a bill or to stop some other financial annoyance. Some people even take less cash for gold to fill a need for immediate gratification like paying for a vacation. These merchants with the fancy websites and glaring signs "We buy Gold", "Cash for Gold" and "We pay the highest prices" all serve to lure you in and then justify the loss you are about to take with the slick statements of a used car salesman to separate you from your gold.
 
Gold prices are fluctuating slightly below $900 as of today some experts claim that we will see gold at $1200-$1500 before the year is out so is this the time that you really want to sell?
 
I don't think so and neither do these gold scrappers who are busy buying your gold at deep discounts. If the only reason that you want to sell your gold is because you don't want it wouldn't you be better to save it until it reaches a higher price before you give it away?
 
Some websites like exboyfriendjewelry.com's bottom line relies on your emotions to fill their pockets with cash from the sale of your gold.
 
One of the newest ruses of the cash for gold entrepreneurs is to host gold parties. Gold parties are the current rage sweeping the country being hosted at times by some reputable jewelers but more often than not are hosted by seemingly wonderful people who are just trying to "help" friends and neighbors liquefy themselves out of debt.
 
Little do these guests know that more often than not they lose even more money than if they went to the professional gold scrappers so beware, you are swimming in uncharted waters and surrounded by sharks.
 
Ok, so you sold that $2,000 piece of 18k gold jewelry at the party and the host made you feel lucky to have maybe received $200. Couldn't you have done better if you had it cleaned and sold it yourself?
 
You might be surprised to find out that is exactly what many of these cash for gold scrappers do. They pay scrap prices then clean it up and resell it for 2-3 times what they have paid you. When you sell gold mixed with diamonds it even gets worse.
 
Remember when you both held hands at the jewelry store and picked out that ring? The jeweler told him that the guide to purchasing a ring would be 3-5 times a gross month's wages.
 
He looked at you both and with a smile on his face he tells you what a good choice you have made, a real investment in your future. Then things happen and you each go your separate ways and you decide to sell that very expensive ring. Gold and diamonds will most certainly bring you quite a bit of money, you say.
 
You end up at a gold party and hear the now smiling host look at you and say "The ring is worn so the setting is scrap and the diamond, well I can give you $200 for it."
 
That's the reality what you paid thousands for as an investment turns out to be a poor investment indeed. The rule of thumb is that you may get as much as 1/5th of the price of a diamond if you wish to sell it, depending  the 4 C's of course but rarely any more and pennies for your expensive gold setting.
 
Don't fall for the cash for gold scheme and if you do then don't waste what you receive. Investigate alternatives to build your wealth, not steal it. Visit http://itsgoodbusiness.net

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